10 Comments

One of your best Nat. Super timely for me.

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Thank you Rob!

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This is quite similar to how we have been thinking about our startup Pebblely. It is a great cash flow business but not really one for vc money, so we are using it to fund other explorations.

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Good to realize that early! VCs love to talk you into trying to venture scale a business it doesn’t make sense for

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I love this framework. I'm thinking of consulting as a cash business, but building out a SaaS product as an equity business, what is your take on this?

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Classic strategy, seen it work well but I’d try to keep them separate so if the SaaS fails there’s no contagion

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Great article! Exactly what was on my mind

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love it when that happens

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This is the approach I have taken. I started by freelancing ten hours a week, used the extra time to build passive income, then used that freedom to build my catalog of books.

It’s hard though! 18 years in and still learning. Passive income doesn’t stay passive forever, it turns out.

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Really great post. Would’ve loved more examples of cash vs equity businesses but this has definitely given me something to chew on and feels like a framework that can be applied in other areas of life where there seems to be a trade off between short and long term rewards.

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